by Kevin Kogler | Feb 28, 2015 | POS Trends and Insights
By Kevin Kogler, President of MicroBiz By now, everyone reading this article should know that Amazon has entered the mobile point of sale market with the release of Amazon Local Register. The service is a secure card reader and mobile app that allows local... by Kevin Kogler | Feb 28, 2015 | Newsletters
EMV is Coming! We are taking the October date very seriously at MicroBiz. The process to become EMV certified involves many different aspects, and our management team has been carefully mapping out the appropriate plan of action to ensure we meet the needs of our...
by Kevin Kogler | Jan 28, 2015 | POS Trends and Insights
Introduction to ERP ERP, or Enterprise Resource Planning, is a type of software application used by nearly every company that deals with physical, tangible products. ERP systems support various aspects of your business depending on the particular system, but the one...
by Kevin Kogler | Jan 15, 2015 | POS Trends and Insights
The POS and payments communities were hoping that Apple would provide some visibility into its strategy for mobile payments at its annual Worldwide Developers Conference (WWDC) held in early June in San Francisco. However, Tim Cook’s and Craig Federighi’s keynotes...
by Kevin Kogler | Jul 28, 2014 | POS Trends and Insights
5 years ago I just finished listening to Howard Schultz, the CEO and founder of Starbucks, discuss how Starbucks built such tremendous brand equity without ever paying for advertising. Mr. Schultz’s overriding message is that the most important factor in creating...
by Kevin Kogler | Jul 28, 2014 | POS Trends and Insights
I think we can all agree that getting through life’s daily routines can have its challenges. Add starting a new business and you may feel like Pac-Man moving through the maze trying to eat up all your obstacles. Speaking from experience, I can attest to the fact that...
by Kevin Kogler | Jul 28, 2014 | POS Trends and Insights
It is not very often that we walk in to a store or business that has an old cash register any more. The fact of the matter is, with the advent of barcodes and barcode scanning taking hold in the early eighties, cash registers have been replaced with point of sale...
by Kevin Kogler | Mar 28, 2014 | Newsletters
How Does Google Organic Search Work? Do you ever wonder how some businesses are always near the top on organic Google search results? Do they have the best content or largest amount of information? Are more people searching for these businesses? Are they spending more... by Kevin Kogler | Feb 28, 2014 | Newsletters
February 2014 Monthly Newsletter The Security Issue Given the recent credit card data breach at Target, data security is again headline news. In light of this, we decided to dedicate the February newsletter to data security. Tip #1: Back-Up MicroBiz Often While there...
by Kevin Kogler | Jan 28, 2014 | POS Trends and Insights
How large is the ecommerce opportunity for retail-focused VARs? The simple answer is HUGE! The cost to launch a new ecommerce website can be multiple times the cost of a new point of sale system deployment. Plus, the ongoing investment in ecommerce dwarfs recurring...